Senior Citizens’ Run Draws Over 1,700 Participants; Enthusiastic Response to Lucky Draw and Community Engagement
Bengaluru– Recently Manasum Senior Living Homes, in association with Vayah Vikas, proudly concluded its exclusive sponsorship of the Senior Citizens’ Run at the TCS World 10K 2025, held on Sunday, April 27 at the Field Marshal Sam Manekshaw Parade Ground, Bengaluru. The 3-kilometre non-timed walk/run welcomed over 1,700 senior citizens in a vibrant display of energy, community spirit, and enthusiasm for active ageing.
The event was flagged off by Sandeep Somesh, a former Indian hockey star and co-founder of Yes For Hockey!, whose presence inspired participants to embrace the day with passion and pride. The atmosphere was filled with encouragement, laughter, and a shared sense of purpose among seniors from all walks of life.
As part of its engagement, Manasum hosted a lively lucky draw, which added to the excitement of the day. The bumper prize was a Lenovo tablet, while there were other prizes such as smartwatches and individuals were offered complimentary trial stays at Manasum Banyan, providing them with an opportunity to experience the enriching lifestyle of a senior living community rooted in care, dignity, and connection.
Reflecting on the success of the collaboration, Mr. Anantharam Varayur, Founder of Manasum Senior Living Homes, and Marathon Runner himself said, “At Manasum, we believe this is about much more than just participating in something. It is a chance to celebrate all that life after 60 can offer – energy, joy, and meaningful connections. We are so excited to support this wonderful community of seniors who are embracing life with such enthusiasm. Seeing the energy and positivity reminded us why we are passionate about creating vibrant, active living spaces for seniors.”
A spokesperson from Vayah Vikas added, “Manasum’s support brought an essential human touch to the Senior Citizens’ Run. Their thoughtful involvement, from hosting a pre-event gathering to creating memorable rewards, made this experience special for every participant. This kind of community-focused sponsorship elevates our events and leaves a lasting impact.”
Sharing their excitement, the lucky draw winner said, “I have never won anything before and certainly not at my age! It feels wonderful to be part of something so positive. Manasum has made this day unforgettable.”
Throughout the Running/Walking route, we witnessed seniors dancing, cheering each other on, and proudly displaying placards with witty captions like “We are the Class of ’30s,”Senior? Watch me OutRun you,” and “Quitting Ain’t my cup of Kaapi!”
Manasum founders Mr. Anantharam Varayur, Mrs. Sumathy and Kushal Ramesh were Walking/Running along with the seniors encouraging them throughout the course and actively participating in it. Mr. Anantharam attracted everyone’s attention by running in traditional Dhoti attire and everyone loved it. Additionally, Manasum set up a Digital Photobooth, allowing seniors to capture lasting memories from the Marathon, which they thoroughly enjoyed. Prior to the run, an energetic Zumba session was organized to get everyone moving and energized.
All participants received T-shirts sponsored by Manasum and medals from the organizers, celebrating their achievements.
Vayah Vikas also recognized the oldest participants in both the Men’s and Women’s categories, with the oldest male participant being 94 years old. There were also awards for the largest community and the highest participation from a single group or association, such as Laughter Clubs, Resident Welfare Associations, Yoga Clubs, and more.
Manasum, in collaboration with Vayah Vikas, remains committed to creating meaningful experiences for senior citizens and is proud to support events that champion well-being, community spirit, and the value of every life stage.
